Essential Elements

Changed from legacy model to online & offline model.


Online Sales Transaction Increased


Time on Site Increased


Re-Visitors increased

Project Type

Online Shop


Revamp Online Shop to Boost Sales


Nowadays, online shopping doesn’t take place in just 1 device but happens in cross-devise; for example, shoppers surf at home with iPad, research the product with smartphone on the way and finally purchase the product with PC in office. Thus, it is important to provide a seamless and smooth cross-device customer experience to keep customers’ momentum.

BIC was appointed to revamp Essential Elements online shop; not only have it changed from a desktop version to a responsive version but also improved the page speed, web performance and simplified the check-out workflow.

A marketing campaign was executed to announce the launch of new online shop. The delighting message was spread out to Essential Elements’ loyal members and potential customers by SEM, facebook and email marketing.

Take a look

Boost Online Sales


online shop, membership, lazy load, digital marketing

BIC Limited

705-707, 7th Floor, Comweb Plaza,
12 Cheung Yue Street,
Lai Chi Kok , Kowloon, Hong Kong

T : 2111 8293
F : 2111 8296
E :